IUBH University of Applied Sciences

Bachelor in International Event Management

IUBH University of Applied Sciences


Events are a huge global business with many well-paid jobs. Graduates with creativity and the desire to organise things have great opportunities here. With a strong international orientation, the International Event Management programme prepares you for a career in the international event, trade fair and media industry. Potential employers include event and PR agencies, corporate marketing departments, international exhibition and conference organisers, associations, and cultural and sporting events.

Our professors and lecturers attach great importance to the close integration of theory and practice. Most of them have themselves gained many years of specialist and management experience on an international level – and would like to share it. They do this for example through case studies, projects and field trips to renowned companies.

Temario del curso

1st Semester 
  •     Service Operations & Organisation
  •     Practical Training I
  •     Financial Accounting
  •     Academic Research
  •     Human Resources
  •     Foreign Language I
  •     Marketing
  •     Statistics

2nd Semester 
  •     Rooms Division Management
  •     Practical Training II
  •     Mathematics
  •     Business Communication
  •     Management & Cost Accounting
  •     Foreign Language II
  •     Computer Analysis

3rd Semester 
  •     Kitchen Management
  •     Restaurant Management
  •     Financial Management
  •     Microeconomics
  •     Macroeconomics
  •     Foreign Language III
  •     Intercultural Communication
  •     Organizational Behaviour

4th Semester 
  • Internship in Germany or Abroad

5th Semester 
  • Semester Abroad at one of our Partner Universities

6th Semester 
  • Semester Abroad at one of our Partner Universities incl. Bachelor Degree

7th Semester 
  •     Legal Aspects in Hospitality
  •     Consumer Behaviour
  •     Operation Analysis
  •     Advanced Research and Academic Writing

Bachelor Thesis & Colloquium 


  • La formación se orienta a personas vinculadas o con interés en ingresar a la gestión de eventos internacionales.


Studying at the IUBH supports and challenges you. Here is what you need to bring with you to become part of our university.

Educational background

Secondary school diploma, technical school certificate or equivalent*

Knowledge of English

Since all our degree programmes are taught in English, proof of language proficiency is required (TOEFL, IELTS or Cambridge). If you do not have any of the above-mentioned English qualifications yet, they can be submitted later before the start of your studies


El programa de esta formación prepara a sus estudiantes no sólo en las nociones teóricas, sino que brinda saberes prácticos y herramientas que contribuyen actualmente a una buena gestión de eventos de todo tipo, a nivel nacional e internacional.
El temario incluye materias específicas de este tipo de carreras: investigación de negocios, marketing y mercadotecnia, medios y relaciones publicas, industria creativa y de eventos.

Idiomas en los que se imparte



Duración: 7 semestres, 210 créditos ECTS.
Fecha de inicio: Consultar con el centro.


What you will learn from us

The International Event Management programme is practice-oriented and provides you with specific management knowledge for trade fairs, exhibitions, congresses and corporate events, as well as business fundamentals.

  • Gain detailed knowledge of specific management and marketing topics – trade shows and exhibitions, congress and corporate event preparation and execution, and strategic event communication.

  • Practice-based courses help you understand the event industry from the ground up.

  • You deal with event projects, budget planning, financing and event supervision.

  • You gain in-depth economic knowledge, including micro and macroeconomics, statistics and accounting.

  • You work on additional qualifications such as advanced foreign language skills and organisational theory.

Titulación obtenida

Al finalizar el programa, los estudiantes reciben el Bachelor in International Event Management.

Perspectivas laborales

A graduate of the International Event Management programme, you can look forward to a broad professional career with constantly new experiences and challenges – because: No event is like another! After graduation, for example, you can work as a:
Event Manager
Conference Organizer
Event & Banquet Manager in Hotels
Whether it is at a global medium-sized company or at a multinational corporation abroad – the IUBH prepares you well for the global job market. The numbers speak for themselves: 3 out of 4 of our graduates work in an international environment, and every third person works abroad.

Ventajas del curso

Why should I study Hospitality Management at IUBH?

International campus with students and professors from more than 85 nations

Theory & practice
Theory and practice closely linked through case studies, projects, certificates and internships

Lectures in English and intensive exchanges with professors and fellow students

Top-class network of industry contacts for internships and careers at home and abroad

Small groups
Instruction in small groups given by lecturers with track records of practical experience

Training as an expert with the main focus on relevant areas, with a range of choices

Unique study programme with a high rate of recognition in the industry

Founding member of the renowned professional association "Hotel Schools of Distinction"

Sí, me interesa

conocer todos los detalles, precios, becas, fechas y plazas disponibles

Bachelor in International Event Management

Para contactar debes aceptar la política de privacidad
Enviando este formulario acepta recibir información periódica de Educaweb relacionada con estos cursos.
También te recomendamos estos cursos

Bachelor in International Event Management