Bachelor of Science (B.S.) in Strategic Communications
1001 Personas están visitando este curso
Precio 84.978 $
Solicita información
Bachelor of Science (B.S.) in Strategic Communications
Solicita información
Información del curso
Licenciatura
Oficial / Homologado
Escolarizada
40 horas
Precio 84.978 $
Descripción
Students graduating from this program will know and understand how to use advertising, public relations, social media, branding, crisis communication, media relations, research methods and evaluation tools to help organizations communicate and build relationships with their publics.
Temario
General education (33h)
- ENG 1003 Composition I
- ENG 1013Composition II
- ENG 2013World Literature since 1660
- COM 1203Oral Communication
- ART 2503Fine Arts Visual
- HIST 2773History since 1876 OR
- POSC 2103U.S. Introduction to U.S. Government
- PHSC 1014Energy & The Environment
- BIOL 1063People & The Environment & Lab
- MATH 2194Survey of Calculus
- CMAC 1003 Mass Communications for Modern Society
- AD 3023 Principles of Advertising
- AD 4003 Account Planning & Management
- CMAC 2053 Introduction to Visual Communications
- CMAC 3001 Professional Seminar
- CMAC 1001 Media Grammar and Style
- CMAC 2003 Media Writing
- CMAC 4073 Communications Law and Ethics
- PR 3003 Public Relations Principles
- PRAD 3143 Strategic Writing
- PRAD 4213 Social Media in Strategic Communications
- PRAD 4753 Strategic Communication Case Studies
- PRAD 4763 Strategic Communication Campaigns
- GCOM 3673 Desktop Publishing and Publication Design
- One course in Communications Electives
- AD 3033 Advertising Elements and Execution
- AD 3333 Media Advertising and Sales
- PR 3013 Public Relations Tools & Techniques
- PR 4013 Public Relations Practicum and Professional Development
- AD 3133 Interactive Advertising
- AD 4333 Social Media Measurement
Competencias para las que te prepara el curso
They will be prepared to work for advertising and public relations agencies, companies big and small, governmental agencies, and nonprofit operations such as universities, hospitals, museums and other non-governmental organizations.
Destinatarios
Students who want helping organizations to communicate more effectively
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Llamada gratuita de lunes a viernes de 9h a 20h
Examen de admisión
No
Metodología
Presence-based modality
Idiomas en los que se imparte
English
Objetivos
When they finish the bachelor, they will be ready to help organizations to communicate more effectively
Título obtenido
Bachelor Degree in Strategic Communication
Perspectivas laborales
Working as a Communication Strategist in Online Communication
Precio
Precio 84.978 $
pesos mexicanos
Bolsa de empleo
Yes
Tipo de evaluación
Students majoring in Strategic Communication will need to complete a Minor in Business.
Bachelor of Science (B.S.) in Strategic Communications
Arkansas State University - Campus Querátaro
Campus y sedes: Arkansas State University - Campus Querátaro
Campus Querátaro - Colón (sede principal)
Carretera Estatal 100, km. 17.5
76270
Colón
(Querétaro)